- Read Golumbia’s “Social Media Has Hijacked Our Brains.” Briefly describe what you found most interesting, surprising, provocative or unpersuasive?
- Our RWS digital textbook defines strategies as “tactical choices authors make when crafting language to have a persuasive
effect on readers.” Write a paragraph analyzing one strategy in McNamee. Try to go beyond just identifying the strategy. and
explain how the strategy works to persuade, the intended effect, and how effective you think it is. (See the templates and examples
in this handout). Provide textual evidence and explain how it supports your interpretation.
1. In Golumbia’s article “Social Media has Hijacked Our Brains”, he describes social media as a weapon that can be utilized in order to manipulate our minds and pressure us to think a certain way and vote for certain candidates. He especially focuses on Facebook and twitter, saying that “The thought process that went into building these applications, Facebook being the first of them, …was all about: ‘How do we consume as much of your time and conscious attention as possible?’” Golumbia’s claim is that Facebook utilizes what you look up and view in order to keep you sucked in your screen for as long as possible.
2. Golumbia utilizes the strategy of constantly reminding us just how often people during this day and age are using the internet, and just what a strong effect the internet can have on things that are very important to everyday lives such as an event we are all very familiar with, the presidential election. The President himself is quoted saying “Even Donald Trump himself believes that “without social media,” he very likely would not have been elected, and many scholars agree.” Golumbia uses this strategy to convey just how large the effect social media has on electing the leader of the United States. I think this claim is pretty effective, because everybody knows how much stigma and contrary is surrounding the most recent presidential election, and choosing to use this example and weaving it into his argument that social media can have a devastating effect on people’s bias, and can even aid in swaying how people vote for the leader of the free world. Golumbia was smart to choose this example and strategy in order to strengthening his argument that social media has in fact, “hijacked our brains, and threatens global democracy”.